Overview: Project coordinator for Landor’s relationship with Bradesco, a major Brazilian bank. My role was to be a liaison between the American creative team and the Brazilian client and their architects and vendors. Components of the project included redesign of interiors, retail branch facades, ATM self-service areas, and promotional materials.
Challenges: Responsibilities included creative presentations to the Bradesco bank president and senior stake holders, and document translation between English and Portuguese.
Goal: Create an innovative environment among the other banks in Brazil.
Challenges: Responsibilities included creative presentations to the Bradesco bank president and senior stake holders, and document translation between English and Portuguese.
Goal: Create an innovative environment among the other banks in Brazil.
Visual Merchandising Graphics for MAC Evergreen Table.
Created and implemented design concepts, and merchandising strategies for the brand retail environment.
Created and implemented design concepts, and merchandising strategies for the brand retail environment.
Created Custom Display for a Face Skincare Product Launch.
Developing and maintained strong partnerships between the MAC Industrial Design team, Art Directors, and Copywriters.
Developing and maintained strong partnerships between the MAC Industrial Design team, Art Directors, and Copywriters.
Created Lightboxes for Heathrow Airport. A collaboration between Estée Lauder X Victoria Beckham campaign.
Responsible for maintaining consistency and integrity of the Estée Lauder Brand on domestic and global Light Boxes.
Responsible for maintaining consistency and integrity of the Estée Lauder Brand on domestic and global Light Boxes.
Created Lightboxes for Heathrow Airport. A collaboration between Estée Lauder X Victoria Beckham campaign.
Created Lightboxes for Heathrow Airport. A collaboration between Estée Lauder X Victoria Beckham campaign.
Created Lighboxes with Main Estée Lauder Product Launches for the Cannes Festival Campaign.
Created Lighboxes with Main Estée Lauder Product Launches for the Cannes Festival Campaign.
Created for Estée Lauder a Façade Concept for the Cannes Festival Campaign.
Created Lightboxes for Estée Lauder Launch Products exposed at Cannes Festival.
Created Lighboxes with Main Estée Lauder Product Launches for the Cannes Festival Campaign.
Created for Estée Lauder a Façade Concept for the Cannes Festival Campaign.
Created for Estée Lauder Lighboxes for Travel Retail based on Market Specific Product Campaign.
Created for Estée Lauder Lighboxes for Department Stores based on Market Specific Product Campaign.
Created for Estée Lauder Lighboxes for Department Stores based on Market Specific Product Campaign.
Created for Estée Lauder Lighboxes for Department Stores based on Market Specific Product Campaign.
Created for Estée Lauder Lighboxes for Department Stores based on Market Specific Product Campaign.
Created for Estée Lauder Lighboxes for Department Stores based on Market Specific Product Campaign.
Created a Revlon In-Store Display Etagere.
Created Revlon In-Store Display.
Created Revlon Display.
Overview: Brand Redesign of Go.K, a Digital Innovation Company in Brazil (São Paulo).
Challenge: Communicate agile, modern, technology.
Goal: Empathize and translate into visuals the client's vision. I used type, colors, images and iconography to bring the brand to life.
Challenge: Communicate agile, modern, technology.
Goal: Empathize and translate into visuals the client's vision. I used type, colors, images and iconography to bring the brand to life.
Liaison between the American creative team and the Brazilian client and their architects and vendors. Components of the project included redesign of interiors, retail branch facades, ATM self-service areas, and promotional materials.
Final project for the General Assembly Continuing Education Course. LiquidLab, a cosmetics laboratory application.
LiquidLab UI Design.
LiquidLab UI Design.
LiquidLab UI Design.
LiquidLab UI Design.
LiquidLab UI Design.
LiquidLab UI Design.
Redesign of the MoleMapper application (an Apple ResearchKit).
MoleMapper UX/UI redesign.
MoleMapper UX/UI redesign.
MoleMapper UX/UI redesign.
MoleMapper UX/UI redesign.
MoleMapper UX/UI redesign.
MoleMapper UX/UI redesign.
MoleMapper UX/UI redesign.
Abreva packaging redesign exploratory
Proctor & Gamble :: Secret deodorant packaging redesign
Schick packaging design for the Intuition razor
Schick packaging design for the Intuition Plus razor
Oil Free Acne Wash line extension
Healthy Skin Boosters line extension
Hydro Boost design exploratory
RoC Deep Wrinkle redesign exploratory
RoC Deep Wrinkle redesign exploratory
Clairol :: Herbal Essences packaging redesign
Clairol :: ColorFlirt packaging redesign
Overview: Maybelline DMI Mascara Primary Pack Case Study.
Challenge: Communicate volume, edgy and modern.